KOEPON AND CRI COMBINE TO FORM URUS
Madison, Wisconsin — Two strong organizations – one cooperative and one privately-owned company – have combined to form a new global leader in cattle artificial insemination genetics and farm management information.
Koepon Holding BV and Cooperative Resources International (CRI) announced their intent to merge last December. Now, following due diligence and votes by each organization’s board of directors as well as the member delegates of CRI, the business combination is complete. The newly formed organization is known as URUS.
“While URUS is a new name in the global agriculture industry, its roots run deep,” states Cees Hartmans, CEO. “The companies within the Urus family – AgSource, Alta Genetics, GENEX, Jetstream Genetics, PEAK/GENESIS, SCCL and VAS – have a history of serving dairy and beef producers across the world. Now, as part of this new organization, these companies are even better positioned to meet the future needs of members and clients.”
The formation of URUS, with its size and scale, makes possible a significant increase in investment towards products and services that will benefit producers across the globe.
“The companies of URUS will be leaders in new developments for the cattle industry,” states Hartmans. “Dairy and beef cattle producers are the heart of this organization, and so we want to ensure our members and clients have access to the best products and services at a competitive price. We want to be your partner of choice for cattle genetics, reproduction and farm management information for years to come.
“Together, we can focus on producing high-quality and healthy food while contributing to a sustainable, productive and profitable global dairy and beef industry.”
Formed in 2018, URUS (www.urus.org) is a holding company with cooperative and private ownership. Urus has strong roots in the global agriculture industry. This deep history is anchored by the companies that compose URUS: AgSource, Alta Genetics, GENEX, Jetstream Genetics, PEAK/GENESIS, SCCL and Valley Ag Software. It’s also fueled by a worldwide team of professionals dedicated to providing dairy and beef producers with genetic and farm management information solutions that improve herd quality and productivity.
OEPON AND CRI COMBINE TO FORM URUS
庫朋控股Koepon Holding BV和合作资源国际Cooperative Resources International（CRI）于去年十二月宣布了合并意图。现在经每个组织的董事会以及CRI的成员代表投票后，业务组合已经完成。新成立组织的名称为URUS，这是牛的最古老的名称。
凯斯-哈特曼斯先生Cees Hartmans是这个新组织的首席执行官，他说URUS虽然是全新组织的名称，但其根深叶茂，组成包括AgSource农业资源公司、Alta Genetics亚达遗传公司、GENEX原CRI的公牛站、Jetstream 遗传公司（亚达遗传公司收购的位于威斯康辛州的一个公牛站）、顶峰/创始胚胎公司PEAK/GENESIS、SCCL加拿大萨省初乳公司和美国硅谷农业服务公司VAS DC305奶牛场管理软件公司。这些公司都有为全球奶牛业和肉牛业的生产者服务的历史。现在，作为这个新组织的一部分，这些公司能够更好地满足其成员和客户未来的需要，增加他们的收益，吸收更多的投资。